NIKE LDN
3D x MOTION x ART DIRECTION
Nathan Frazer reached out to have me bring his 2D badge designs for the Settpace x NikeID NikeLDN project into the 3D realm.
With a "do your thing" brief, I had the freedom to experiment with materials, lighting, and processes that captured the essence of both Nike and the heartbeat of London football.
I took the 'OUR GAME' design to the next level. I transformed it into a wearable statement—a bold ring, infused with lightning to represent the electric energy of Nike and the pulse of London football.
